Position Description

Marketing Project Manager, PenFed Realty
ID 39978
State/Territory Virginia
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Marketing Project Manager, Penfed Realty

PenFed is continuing to hire and train exceptional individuals to help us serve our 1.8 million members both here and around the world.  In light of the current situation with novel coronavirus (COVID-19), we have modified our hiring, onboarding, training, and deployment protocols in order to comply with current local and state guidance around social distancing.

PenFed is committed to the safety of our teammates around the globe.  If you have any questions or concerns, please reach out to us for more information.


We are looking for an experienced, motivated Marketing Project Manager in Alexandria, VA to help us create more visibility and excitement around the work of Berkshire Hathaway HomeServices PenFed Realty, one of the fastest-growing real estate brokerages in the region.


Help us tell our story.

We’re looking for someone to help us manage an ambitious marketing and recruiting communications program. Help us develop and execute a thoughtful, measurable and impactful marketing communications plan that will enhance our corporate brand, support our industry marketing plans and entice top-performing real estate professionals to affiliate with us. We are looking for someone with a passion for storytelling aligned with business strategy to help make meaningful impact.


What else?

  • Work closely with the Vice President of Marketing and Communications to build and execute an effective marketing communications strategy and plans that includes content building, public relations, social media, advertising, awards and more
  • Be a message-machine and help us translate the work of the company and our sales professionals into memorable and emotionally relevant communications, content, marketing materials and assets
  • Roll up your sleeves and write. You’ll be responsible for drafting and editing all types of internal and external communications
  • Develop and manage a long-term, metrics-driven marketing communications program with powerful content designed to attract top-performing agents to affiliate with the company using marketing automation
  • Develop and execute change marketing communication and rollout plans that create buzz, excitement and adoption of new programs and services for our sales professionals
  • Partner with our incredible agents to raise awareness of the work we are doing
  • Help produce events and appearances
  • Track and analyze channel metrics to gauge what we can do better and continually refine approaches
  • Teach us something new! We know the best ideas often come from those with a fresh perspective, from people who are willing to look at things differently



We’re looking for someone with 3+ years of communications experience. Corporate, in-house or agency experience preferred, and if you’ve worked in the real estate, housing or mortgage industries, that’s a plus. You are detailed-oriented, an excellent writer and can communicate ideas creatively and concisely. You are outgoing and confident in representing our communications program to stakeholders and are comfortable working with clients and executives at the highest levels in the company.



  • You love to write. A lot.
  • You are detail-oriented and have excellent project management skills (you love working in Asana or similar project-management software)
  • You love looking at performance metrics to see how a campaign succeeded/failed
  • You have worked in a marketing communications capacity in a fast-paced, dynamic environment
  • You are passionate about looking for new and creative ways to reach an audience
  • You’re a driven self-starter with positive outlook, flexible nature, and tenacious work style
  • You know your way around marketing automation platforms to help support channel management and measurement
  • You’re a driven self-starter with positive outlook, flexible nature, and tenacious work style
  • You have excellent communication, collaboration and interpersonal skills
  • You have a bachelor’s degree and strong record of academic performance


Work Environment

While performing the duties of this job, the employee is regularly exposed to an indoor office setting with moderate noise.

*Most roles require working in an office setting with moderate noise and the ability to lift 25 pounds.*



Limited travel to various worksites is required.


About Us – PFR

Berkshire Hathaway PenFed Realty, LLC is a  full-service real estate brokerage firm with over 60 offices and 1,700 world-class sales professionals, offering complete service coverage in Virginia, Maryland, District of Columbia, Delaware, Pennsylvania, West Virginia, Florida, Tennessee, Kansas and Texas markets.  Founded in 2006, we are a wholly owned subsidiary of one of the country’s largest and most financially stable credit unions, PenFed. We are also one of the largest franchisees within the Berkshire Hathaway Home Services network. The Berkshire Hathaway HomeServices network stands among only a few organizations entrusted to use the storied Berkshire Hathaway name, a name representing strength, integrity, trust and universal respect.  PenFed’s products, pricing, and financial stability coupled with the Berkshire Hathaway brand creates a powerful combination for growth within the residential real estate arena.  With growth of over 900% in the past 5 years, PenFed Realty is recognized as one of the fastest growing real estate brokerage firms in the country.

Our mission is to recruit, retain, and support the most knowledgeable real estate agents in the industry so that we may ensure a smooth and hassle free home buying experience.

We provide our employees with a lucrative benefits package including robust medical, dental and vision plan options, plenty of paid time off, 401k with employer match and more.


Equal Employment Opportunity

PenFed management will maintain and observe personnel policies which will not discriminate or permit harassment or retaliation against a person because of race, color, creed, age, sex, gender, gender identity, gender expression, religion, national origin, ancestry, marital status, military or veteran status or obligation, the presence of a physical and/or mental disability or medical condition, genetic information, sexual orientation, and all statuses protected by applicable state or local law in all recruiting, hiring, training, compensation, overtime, position classifications, work assignments, facilities, promotions, transfers, employee treatment, and in all other terms and conditions of employment. PenFed will also prohibit retaliation against individuals for raising a complaint of discrimination or harassment or participating in an investigation of same.

PenFed will also reasonably accommodate qualified individuals with a disability so that they can apply for a job or perform the essential functions of a job unless doing so causes a direct threat to these individuals or others in the workplace and the threat cannot be eliminated by reasonable accommodation or if the accommodation creates an undue hardship to PenFed. Contact human resources (HR) with any questions or requests for accommodation at 571-495-7921.


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